Often, your internal audiences (front-line or service delivery staff and volunteers) have the potential to be champions of your cause and Legacy message. They will also have access to the people your Charity helps – your clients or service users and their families. These audiences are also more likely to be inspired to leave a Legacy.

Do you have an E-learning site or intranet? If so, have you considered adding a Legacy Fundraising module?

This is an easy and effective way to introduce Legacies and reach your colleagues that may be geographically dispersed across the Charity.

You can feature case studies, myths about Legacies, and show staff and volunteers how their roles are important in securing Pledgers.

I can create an online E-learning module for your staff and volunteers. Previous modules I have created include interactive content featuring quizzes and videos to help engage staff and encourage participation.